Dreamhack Summer 2016 Hearthstone Grand Prix, a huge 200-player open Swiss tournament, was played a week ago and broadcasted on Twitch. While the overall arrangements of the tournament were fairly good, the broadcast of the tournament was not exactly the epitome of hype and excitement. Typical breaks between matches lasted for 20-30 minutes with no content whatsoever.
Why does this happen and is there something that can be done about it to improve the broadcasts? The general consensus at the Dreamhack venue seemed to be that if the organizers had just thrown in a bunch of player interviews, everything would have been fine. I believe the situation is a bit more complicated than that though.
Recent days have seen quite some debate on the income available to players and teams from professional Hearthstone: Hearthlytics disbanded despite a competitive roster as they were not able to make ends meet and Orange left Archon as he wanted to take a different direction than the team – something generally interpreted as meaning that Orange wants to focus on competitive play and Archon has become more and more of a streaming organization as of late.
This is not new: Reynad has led Tempo Storm to the direction of streaming and content creation for a good while already, and after Ostkaka won Blizzcon in 2015 there were several discussions where people wondered why he was not making the most out of his win by streaming a lot to generate a steady source of income. Streaming, not competition, has been recognized as the most steady source of income available in professional Hearthstone.